GuideWell Mutual Holding Corporation (GuideWell), the parent to a family of forward-thinking companies, including Florida Blue, the Blue Cross and Blue Shield plan of Florida, and the Lake Nona-based GuideWell Innovation Center, today selected three Central Florida organizations to receive seed money to implement their innovative ideas to address economic disparities. Gospel, Inc., Family Promise of Brevard, and Poverty Solutions Group were selected...

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GuideWell has officially renamed its diversified business segment, which includes PopHealthCare, Onlife Health and GuideWell Connect, to GuideWell Venture Group as it embarks on its next phase of growth. “GuideWell Venture Group companies will play an essential role in advancing health by delivering people-centric innovation and progressive health solutions,” said Thurman Justice, executive vice president and chief financial officer of GuideWell and GuideWell Venture Group. “By combining our insights-led, data-powered understanding of customers’ needs with our...

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Everyone should have an equal opportunity to thrive in life no matter what zip code they reside in. But for people who live in places where economic and heatlh disparities are high, their chances of achieving optimal health and well-being diminish. That's why GuideWell is launching the Growing Resilient Communities statewide well-being challenge. The goal is to accelerate the development of place-based approaches focused on addressing economic disparities in underserved communities in Florida. “This challenge aims to identify resources, tools, programs and novel approaches that...

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GuideWell is making a multi-year strategic investment in its subsidiary, PopHealthCare, which will enable it to expand and advance its’ national network of medical practices into new markets by offering home-based advanced primary care (“HBAPC”) to more patients across the country. Building on their deep experience and success in home-based care, PopHealthCare’s interdisciplinary care teams will be able to deliver an increasing suite of care solutions for our nation’s most vulnerable seniors and adults as the primary care...

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GuideWell helped launch the contest that asked global innovators to develop effective, radically affordable COVID-19 testing amid the pandemic XPRIZE, the world’s leader in designing and operating incentive competitions to solve humanity’s grand challenges, is pleased to announce today the five winning teams in the $6M XPRIZE Rapid Covid Testing competition, with each winner creating high-quality, affordable COVID-19 testing to help society safely reopen and return to everyday activities. GuideWell Mutual Holding Corporation (GuideWell),...

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March 24, 2021 xprize, innovation, COVID-19
GuideWell Innovation Center 5 Year Anniversary

From hosting live pitch events for entrepreneurs from across the country to bringing together top health care industry officials to discuss the future of health care, the GuideWell Innovation Center, located in Orlando’s Lake Nona Medical Center, has grown from a building and a concept into a nationally-recognized hub for health care innovation. Today marks an exciting milestone for GuideWell Innovation Center as it celebrates the five-year anniversary since opening its doors. GuideWell Mutual Holding Corporation (GuideWell), the parent to a family of forward-thinking companies...

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Health care is an ever-changing industry that thrives on innovation. And that innovation leads to healthier children, healthier families and healthier communities. I’m proud that GuideWell continues to be an innovative leader, dedicated to finding new ways to provide quality health care that remains affordable. To do this, we’re collaborating with companies that are leaders in their fields to ensure our members receive high-quality care that is both innovative and affordable. We’re working with meQuilibrium, which uses insights driven by data to help people build...

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This year has brought many challenges to our industry. But for GuideWell, 2020 is so much more than a story of tribulations. It’s a story of how we’ve overcome adversity in powerful and meaningful ways. You may recall last December, we highlighted our enterprise’s 10 big wins for 2019. I find it only fitting to carry on this tradition this year by highlighting how we’re staying true to our mission through an unprecedented year. This is what reimagining the future of health care looks...

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There’s no more important time to have affordable quality health care coverage than in the midst of a crisis like COVID-19. We kept that in mind as our team prepared for the annual Open Enrollment Period for 2021. Our members’ needs have changed from even just a year ago. That’s why we expanded myBlue, our most affordable plan, to 36 counties. We made sure our premiums are even more affordable in 2021. We increased the amount members can earn in rewards incentives. And virtual health will play a more prominent role than ever – so we’ve got members covered...

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November 19, 2020 open enrollment, health coverage

As COVID-19 cases topped 10 million across the country last week, and hospitalizations hit an all-time high, we are hearing some encouraging news. The drug manufacturer Pfizer has announced that early data indicates its coronavirus vaccine is more than 90% effective. They’re seeking emergency use authorization, which could make the vaccine available to some before the end of the year. And the FDA has issued emergency authorization for an Eli Lilly antibody therapy to treat mild to moderate cases. That said, there has never been a more important time to make sure we’re doing...

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